Here at The Luxe Company, we're really excited to be working with one of the world's leading lingerie brands, Agent Provocateur, who in turn have developed the L'Agent diffusion range in conjunction with superstar actress & model Penelope Cruz and her sister Monica.
Here's a few words from Penelope herself to explain how the relationship came about and her thoughts on the L'Agent range...
...and here we meet Agent Provocateur's Senior Designer Sarah Shotton, who worked with Penelope and Monica to develop the L'Agent range.
Some of L'Agent by AP's past campaign videos.
L'Agent AW14 campaign video
Written, directed by and featuring Penélope Cruz.
L'Agent AW13 campaign video
Written and directed by Penélope Cruz, featuring Mónica Cruz and Javier Bardem